MICROSOFT ANNUAL CONFERENCE

"We need to make IT interesting? Let's give it a little showbiz razzle dazzle. Please welcome on stage, 4 Poofs And A Piano."

John Simpson, BBC War Correspondent and conference narrator, had to convince the delegates that IT is interesting and that they were certainly not going be bored at this conference.

Our brief was split into 4 sections

1. A short opening number with which to introduce ourselves

2. 17 musical introductions for the speakers & award winners

3. A song to signal the interval

4. A medley of songs to end the conference based on the theme of the evening staff party.

As a result of this unusual approach, delegates declared this Microsoft's best ever conference and left with renewed enthusiasm for their company.

"What an impact they made. From the moment they arrived onsite they filled the auditorium with energy and creativity. They were well prepared and rehearsed and we were delighted with their attention to detail. What's more, they delivered far beyond expectations, bringing costumes, props and a fully rehearsed dance routine for the finale.

They did an excellent job for us and we will definitely be looking for a reason to work with them again."

Duncan Garside
Events Manager, Microsoft UK Ltd.